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Fox Wins 5th Straight Season in Key 18-49 Demo

Fox and CBS did it again. For the 2008-09 TV season, Fox has officially claimed its fifth consecutive ratings win among adults 18-49, while CBS wrapped up the season as the most-watched broadcast network for the sixth time in the last seven years. It...

Published Mon, May 25 2009 10:40 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, The CW, Print Edition, TV Ratings
Broadcast Networks Holding Firm on Upfront Ad Pricing

With the television industry slogging through the worst economy in decades, the broadcast networks put their best foot forward at the upfront, then braced for long negotiations with media buyers and advertisers. “I’m surprised by how normal everything...

Published Fri, May 22 2009 3:36 PM by News

Filed under: Broadcast, Fox, ABC, Advertising, CBS, NBC, The CW, Print Edition, Upfront, Ad Buys
Upfront Digital Ad Sales Primed to Rise

With the majority of the networks’ upfront presentations still a few weeks away, it’s difficult to predict when advertisers will start spending on television and online buys. But digital executives at most of the broadcast networks are optimistic that...

Published Sun, May 10 2009 11:25 PM by News

Filed under: Digital, Fox, ABC, Advertising, CBS, NBC, The CW, Print Edition, Digital Upfront
CBS Gains in Sweeps Period; Fox Remains on Top

For the first two weeks of the May sweeps, CBS is the only broadcast television network posting year-over-year gains among total viewers. The network is also the only one to avoid any losses among adults 18-49, the demographic still led by Fox. Among...

Published Sun, May 10 2009 11:05 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, The CW, Print Edition, TV Ratings, Sweeps
Grading the Networks

After the strike-induced tumult and turmoil of last season, broadcasters were praying things would somehow take a turn for the better during the 2008-09 campaign. It didn’t happen. With less than a month left to go before this season ends, four of the...

Published Sun, Apr 26 2009 10:48 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, The CW, Print Edition
The Art of the TV Slate

It may be the age of TiVo and Hulu, but the next few weeks will once again underline an important tenet of the broadcast TV economy: Schedules still matter. Even as networks increasingly adapt to the notion that their programming is being absorbed long...

Published Sun, Apr 12 2009 11:30 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, The CW, Print Edition
Summer Has Original Look

The summer television schedules revealed last week reflect the tension between the broadcast networks’ dual goals: attracting advertisers with quality fare and keeping costs low. In keeping with the trend of recent years, summer will not be light on original...

Published Sun, Apr 12 2009 11:14 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, Wipeout, The CW, Print Edition, Merlin, Big Brother, So You Think You Can Dance, America's Got Talent, The Philanthropist, Dating in the Dark, The Listener, Don't Forget the Lyrics, Mental, Hitched or Ditched, The Bachelorette, The Superstars, Blonde Charity Mafia, Here Come the Newlyweeds, Are You Smarter Than a Grader?, Hell’s Kitchen, More to Love, I'm a Celebrity Get Me Out of Here
Fall Pilots Take It Easy on Viewers

After spending much of the past decade trying to push the envelope creatively, network development executives are headed back to basics with their fall 2009 pilot rosters. Having been burned one too many times by shows that garnered critical acclaim but...

Published Fri, Feb 20 2009 6:50 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, The CW, Print Edition, Heroes, Gossip Girl, Lost, New York, Pilots, ER, David E. Kelley, NCIS, Melrose Place, No Heroics, Ed Zwick, Human Target, A Marriage, Flash Forward, Sons of Tucson, Save Us Then From the Whales, Eastwick, Happy Town, Day One, Absolutely Fabulous, Walorksy, Marshall Herskovitz, V
Networks Balance Costs, Ratings on Fridays

The broadcast networks are making Friday nights a little more interesting this season. Once home to some of TV’s biggest shows—think “Dallas” or ABC’s “TGIF” comedy hits—Friday has fallen out of favor at the networks in recent years. The night has become...

Published Sun, Feb 15 2009 9:50 PM by News

Filed under: Broadcast, Fox, Dollhouse, ABC, CBS, NBC, The CW, Deal or No Deal, Life, MyNetworkTV, Flashpoint, Friday Night Lights, Preston Beckman, Moonlight, Lipstick Jungle, Crusoe, TV Ratings, The Ex List, Terminator: The Sarah Connor Chronicles, Ghost Whisperer, Numb3rs, WWE Friday Night Smackdown, Howie Do It, Pring Edition
Did TV Audience Return?

Some might say the beginning of the 2008-09 broadcast TV season marked a return to business as usual. With the writers strike a distant memory, the broadcast networks are back in the business of providing quality, regularly scheduled programming with...

Published Sun, Jan 25 2009 9:34 PM by News

Filed under: Fringe, Broadcast, Fox, ABC, CBS, NBC, Desperate Housewives, The CW, 30 Rock, Print Edition, One Tree Hill, Worst Week
Winter Is the New Fall as Debuts Crowd TV

January may turn out to be the cruelest month for TV types this year, with a crush of broadcast and cable premieres threatening to forever change the rules of midseason launches. Networks, particularly on the broadcast side, have long considered the winter...

Published Sun, Jan 11 2009 10:24 PM by News

Filed under: Broadcast, Cable, FX, Showtime, Fox, TNT, ABC, HBO, CBS, NBC, ABC Family, The CW, Print Edition, CMT, A&E
Critics Have Harsh Words for Networks

The people who get paid to watch TV probably would prefer to pretend the last four months never happened. Always a surly lot, the nation’s TV critics—whose semiannual press tour kicks into high gear this week in Los Angeles—are disappointed, if not downright...

Published Sun, Jan 11 2009 10:10 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, Grey's Anatomy, The CW, 90210, Print Edition, Kath & Kim, Heroes, Knight Rider, Criminal Minds, Melrose Place, Critics Poll, Skins
Telemundo’s Growth Surpasses Broadcast Networks’

Telemundo is becoming the fastest-growing major broadcast network in prime time, according to Nielsen Media Research data for 2008. The Spanish-language network saw its total viewers grow by 13% from 2007, putting it ahead of NBC’s 10% increase. Fox and...

Published Thu, Dec 18 2008 2:09 PM by News

Filed under: Broadcast, ABC, CBS, NBC, Univision, The CW, Telemundo, Nielsen, TV Ratings, Telefutura, Rumbo al Mundial
‘Week,’ ‘Chuck’ Among the Most Engaging Shows

In time for the holiday season, we are celebrating a quintet of broadcast network prime-time series. These programs, one from each network, achieved the highest program engagement score among adults who live in households with children present. Scores...

Published Sun, Dec 14 2008 9:23 PM by News

Filed under: Broadcast, Fox, ABC, CBS, NBC, Desperate Housewives, The CW, Chuck, Print Edition, One Tree Hill, Worst Week, Prison Break
Column: What to Get the Exec Who Has Everything

Tis the season for year-end columns—and all the cliches that come with them. Including, apparently, lead sentences that begin with “‘tis the season.” Lists, of course, are always a staple of columns this time of year. Coming up with New Year’s resolutions...

Published Fri, Dec 12 2008 6:50 PM by News

Filed under: Broadcast, Fox, Kevin Reilly, ABC, CBS, NBC, Steve McPherson, The CW, Print Edition, Ben Silverman, Damon Lindelof, Carlton Cuse, Nina Tassler, Steve Capus, Peter Liguori, Jeff Zucker, Neil Meron, Craig Zadan, Alan Rosenberg

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