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Lenny Bart, formerly of Warner Bros. Domestic Television Distribution, has joined Debmar-Mercury in the newly created post of executive vice president and general manager, the distribution company announced today. In this role, Mr. Bart will oversee all of Debmar’s operations, including domestic and...
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With syndication challenged by the rough economy, distribution companies are looking beyond the current business model for ways to pare spending and make their product more affordable for stations. Larger distribution houses like Warner Bros. Domestic Television Distribution and NBC Universal Television...
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The July nationwide premiere of Debmar-Mercury’s “The Wendy Williams Show” will mark the television syndication industry’s latest embrace of test-marketing programs to prove their mettle before going national. It’s an adaptation to the deteriorating marketplace that other independent syndication companies...
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Sun, Apr 19 2009
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Filed under: Syndication, The Wendy Williams Show, Debmar-Mercury, Print Edition, Mort Marcus, Tyler Perry's House of Payne, Chuck Larsen, Tom Green Live!, Hank Cohen, Trifecta Entertainment and Media, Tyler Perry's Meet the Browns, October Moon Television
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TBS has ordered an additional 70 episodes of Tyler Perry’s “Meet the Browns” following a successful 10-episode trial run in January, the network said today. Distributed by Debmar-Mercury, “Browns” is a spinoff of “Tyler Perry’s House of Payne,” which received a 100-episode order after Debmar ran a test...
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Debmar-Mercury co-presidents Mort Marcus and Ira Bernstein distinguished themselves among syndicators at NATPE this year by being one of the few companies actually rolling out new product. Debmar is gearing up for the fall rollout of “The Wendy Williams Show,” and despite already sealing up a majority...
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While most executives at NATPE said attendance at this year’s conference will be lighter than most, the sparsely populated convention floor is still a shocker for most veteran attendees. The floor itself, which opened Tuesday at NATPE ’09 in Las Vegas, appeared to have little foot traffic, while the...
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“The Wendy Williams Program” is officially set to enter the syndication battlefield, clearing more than 70% of the U.S., including the top 20 markets, distributor Debmar-Mercury announced today. Calling “Williams” “a firm go,” Debmar has sold the show to stations owned by Fox, CBS, NBC, Local TV, Tribune...
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After a successful six-week test run during the summer, Debmar-Mercury’s “The Wendy Williams Show” is being sold to stations nationally for 2009-10, which is shaping up as a light season for new original syndicated programming. “Wendy Williams” executive producer Rob Dauber said that while the current...
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Syndication stalwarts such as “Seinfeld” and “Friends” remain strong in off-net sitcom ratings, but sophomore syndie strips “Two and a Half Men” and “Family Guy” rule the roost. “Men,” from Warner Bros. Domestic Television Distribution, is averaging a 5.0 household rating this season through Nov. 23...
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The Business of Television
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News
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Sun, Dec 14 2008
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Filed under: Syndication, Debmar-Mercury, Family Guy, CBS Television Distribution, Print Edition, Twentieth Television, Sony Pictures Television, NBC Universal Domestic Television Distribution, Warner Bros. Domestic Television Distribution, Two and a Half Men, TV Ratings, Tyler Perry’s House of Payne, Friends, Everybody Loves Raymond, Law and Order: SVU, Disney-ABC Domestic Television Distribution, Seinfeld, The George Lopez Show
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Television syndication executives are looking to weather an economic storm in 2009 in which the revenue travails at TV stations will move up the chain toward programming distributors, affecting nearly every move they make. Speaking at TelevisionWeek ’s ninth annual Syndication Roundtable, syndication...
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The Business of Television
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Sun, Dec 7 2008
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Filed under: Syndication, Debmar-Mercury, CBS Television Distribution, Print Edition, TMZ, Mort Marcus, The Bonnie Hunt Show, Jim Paratore, Oprah Winfrey, NBC Universal Television Distribution, Syndicated Network Television Association, Mitch Burg, Syndication Roundtable, Bo Argentino, John Nogawski
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Testing syndicated shows is important, CBS Television Distribution President John Nogawski agreed with Debmar-Mercury Co-President Mort Marcus at TelevisionWeek’s Syndication Roundtable. “I don’t think we should be putting shows on the air and testing it on their air,” Mr. Nogawski said. While Mr. Marcus...
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Both station groups and distributors of syndicated programming stand to benefit from test runs of new shows, Debmar-Mercury Co-President Mort Marcus said at TelevisionWeek’s Syndication Roundtable. When Mr. Marcus was asked how syndication companies can grow in the face of a rocky economy in 2009, he...
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Television syndication executives say they’re expecting to trim fat from their businesses as they look toward a 2009 in which the economy struggles to find its footing. At TelevisionWeek ’s ninth annual Syndication Roundtable, panelists including CBS Television Distribution President John Nogawski said...
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The Business of Television
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News
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Tue, Dec 2 2008
Filed under:
Filed under: Syndication, Debmar-Mercury, CBS Television Distribution, TMZ, Mort Marcus, The Bonnie Hunt Show, Jim Paratore, NBC Universal Television Distribution, Syndicated Network Television Association, Mitch Burg, Syndication Roundtable, Bo Argentino, John Nogawski
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Debmar-Mercury has acquired the broadcast syndication rights to E! Entertainment Television’s “True Hollywood Story,” E!’s parent company Comcast Entertainment Group and Debmar announced today. Debmar-Mercury plans to offer select library episodes of the series to stations as a one-hour daily strip to...
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Despite the National Association of Television Program Executives’ ambitious plans to draw exhibitors back to the trade show floor next year, high costs and the general atmosphere of the NATPE 2009 conference could cause some sellers to keep on living the “suite” life. While NATPE veterans agree that...