Flying in the face of the recession—and the dip in attendance at industry events so far this year, including the Consumer Electronics Show—this week’s South by Southwest Interactive Festival in Austin, Texas, is expecting at least a 20% rise over last year’s attendance figure of 9,000. SXSW boasts a...
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Sun, Mar 15 2009
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Filed under: Digital, PBS, Google, Print Edition, MySpace, Revision3, Digitas, MTV, ICM, MSN, Microsoft, CAA, Initiative, IBM, SXSW, Macrovision, Politico, New York Times, Kraft Foods, Wired
It may not be as catchy as Year of the Rat or Year of the Dragon, but I’m declaring 2009 the year of branded Web video. I’m not just talking about brand integration—i.e., product placement—in a Web series, though I think that category will continue to thrive as online video spending keeps rising next...
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Sun, Jan 4 2009
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Despite layoffs at Web video studios and sliding advertising forecasts, the future is not as bleak as it might seem for online networks that produce targeted shows. Last week research firm eMarketer lopped $1.3 billion off its projections for 2008 online ad spending, revising them to $23.6 billion. But...
The economic crisis ripped through the Internet video business late last month, as well-funded Web video shops ManiaTV, Break and Revision3 eliminated about 40 employees among them. THE AX FALLS: “Internet Superstar” is among five web series canceled by Revision3. The nascent online video business is...
Online television network Revision3 was slated to launch its new farm league of seven up-and-coming Web shows today. Revision3beta.com, part of the network’s incubator project to find and grow Web stars and shows, is offering programming that covers beverages, finance, music, technology and other topics...
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Sun, Sep 28 2008
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Filed under: Digital, Print Edition, Revision3, That's Awesome.TV, What You Should Know, Hack College, The Slice, Your Weekly Music Lesson With Walt, The Minx Mandate, Bottles Blends and Brews
Online television network Revision3 is building out a farm team for the Web. The Internet network is launching an incubator for emerging Web talent and shows called “Revision3 Beta.” The goal of the program is to find, develop and begin distributing the next batch of shows that will resonate with online...