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Get out the calculator -- Oscar voting just got more complicated. The Academy of Motion Picture Arts and Sciences today took the long expected step to ensure that this year's best picture winner won't be hated by 90% of its...
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If you are going to expand the best picture category from five to ten movies, you've got to cut somewhere or the show will literally go on forever. Say goodbye to the Thalberg, the Hersholt and the Honorary Oscar. The...
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Could 11% of the vote be enough to snag an Oscar for best picture? If the current rules apply, the answer is yes. The Academy of Motion Picture Arts and Sciences this week doubled the number of best picture nominees...
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By Steven Zeitchik Our phone's been ringing off the hook ever since the ol' AMPAS crew decided to go with the everyone's-a-winner mentality. Mostly that's been awards publicists pitching their movies as best-pic contenders -- "It...
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You can thank "Dreamgirls" director Bill Condon and producer Laurence Mark for this morning's announcement by the Academy of Motion Picture Arts and Science that the best picture category will feature 10 nominees as opposed to the traditional five. The...
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In a grim year for the media business, the Academy's decision to double the number of best picture nominees might turn into economic stimulus for the publications that cover showbiz. "This could be a windfall for The Hollywood Reporter, Variety...
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Hollywood executives and producers respond to the news that there will be 10 best picture nominees this year, instead of the traditional five. --- Tom Bernard, president, Sony Pictures Classics: It’s great for the independent community. There are more chances...
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Don't fret about getting ready for that close-up. Ten Best Picture nominees will likely be bad news for sound mixers, costume designers, and others in low profile categories who were dreaming of a little TV time during next year's Oscars....
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Studio executives said they were caught off guard by today's announcement by the Academy of Motion Picture Arts and Sciences that it will double the number of best picture nominees this year from five to 10 and are still absorbing...
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By Steven Zeitchik We love the idea that the Oscars are "returning" to a 10-film best pic race -- the last time it happened was in the middle of World War II, so not exactly something most of us remember... Read More...
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The Academy Awards just grew twice as crowded at the top. For the first time since 1943, 10 movies -- instead of the current five -- will be nominated for the best picture Oscar. The surprise announcement today by the...
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ABC sold 26 minutes of advertising time for about $72 million in its Feb. 22 Academy Awards broadcast, the most since 2004, TNS Media Intelligence says. The high number of sales came despite General Motors and L’Oreal, two major sponsors, pulling out. “This year’s tumultuous economic climate was both...
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By Steven Zeitchik So after a bigger song-and-dance than a Hugh Jackman number, al that fear from experts about Oscar ratings proved to be more notes than music.As THR's James Hibberd reports over at The Live Feed, the unusual presentation,... Read...
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The 2009 Academy Awards rebounded nicely from last year’s record-low ratings, but not enough to prevent the show from ranking as the second lowest-rated ceremony ever among adults 18-49. According to preliminary fast national data from Nielsen supplied by ABC, Sunday’s Hugh Jackman-hosted ceremony notched...
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There's an early glimmer of hope that this year's Oscar ratings won't be quite as bad as some prognosticators had feared. Accurate Nielsen numbers for Sunday's Oscars won't be available until later today, but in the nation's biggest TV markets, at least, the show managed to register...