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Looking to avoid another premature declaration, NBC will not issue a press release today anointing Jay Leno as the new king of prime time as it did with Conan O'Brien in late night when he premiered in June. That turned...
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Jay Leno ended his latenight run by dominating his timeslot one last time. Friday night's final edition of "The Tonight Show with Jay Leno" averaged an 8.8 rating in Nielsen's overnight metered market averages, crushing a repeat of CBS's "Late Show with David Letterman"...
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Before deciding to put Jay Leno in prime time, NBC offered its 8 p.m. timeslot to Oprah Winfrey. NBC Universal CEO Jeff Zucker said that the notion of Oprah having a nightly show in prime time wasn’t a new idea. NBC talked to Ms. Winfrey about two years ago, Mr. Zucker said. She passed but said she might...
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CBS CEO Les Moonves said that NBC’s decision to put Jay Leno on in prime time will help his company’s bottom line. “We were the No. 1 network at 10 o’clock last year,” Mr. Moonves told analysts and investors during CBS’ quarterly earnings conference call Thursday. He estimated that CBS took in 38% of...
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Thu, May 7 2009
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Filed under: Broadcast, Cable, Digital, Advertising, CBS, NBC, Syndication, Jay Leno, Earnings, Les Moonves
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NBC is encouraged by the reaction from advertisers and media buyers to its new 10 p.m. Jay Leno show, network ad sales President Michael Pilot said. Mr. Pilot said NBC is positioning the new show as Jay Leno in primetime, rather than a late-night show at 10 p.m. The distinction is important, he said...
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The bad economy doesn't mean the upfront TV advertising market will collapse, according to NBCU Universal boss Ben Silverman. "If you're going to get out of a recession, you need to sell stuff," the co-chairman at NBC Entertainment and NBC Universal Television Studio said. "I think...
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NBC is betting laughter is the best medicine when it comes to beating the upfront blues. Since the network once again is skipping a traditional upfront week presentation to advertisers, it's decided to assemble its top comedic talent—including Conan O'Brien and Jay Leno—for an exclusive showcase...
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Thu, Apr 9 2009
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Filed under: Broadcast, NBC, The Office, Jay Leno, Jimmy Fallon, 30 Rock, Conan O'Brien, Upfront, Jerry Seinfeld, Seth Meyers, Rainn Wilson, Roots
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WHDH-TV’s announcement that it won’t run Jay Leno’s new 10 p.m. talk show has left NBC-affiliated station bosses divided, with some voicing sympathy and others wondering what the Boston affiliate was thinking. The NBC network hammered Sunbeam Television owned WHDH as soon as the station announced plans...
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Jay Leno’s hometown station says it won’t carry his new 10 p.m. show in prime time, a move that’s sparked an angry response from NBC. WHDH in Boston Thursday said that it will air a prime time newscast at 10 p.m. this fall rather than Mr. Leno’s new show. It announced the decision via its Web site. The...
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Jay Leno may be leaving “The Tonight Show,” but before he departs, he’s going to get one last appearance from Barack Obama. The White House is confirming that President Obama will be a guest on Thursday night’s program, during the president’s visit to the West Coast. Generally presidential candidates...
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NBC has begun conversations aimed at keeping Carson Daly on board as host of the network’s late-late-night franchise “Last Call.” Mr. Daly’s current deal with the network expires in August. Some television industry insiders had wondered whether NBC would want to continue Mr. Daly’s show in the wake of...
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While paid ads will get most of the attention during NBC’s telecast of the Super Bowl on Sunday, network parent NBC Universal is hoping to steal its share of the big day’s big buzz with a well-orchestrated promotional blitz that will focus on virtually all units of the company. NBC’s network schedule...
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Sun, Jan 25 2009
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Filed under: Broadcast, NBC, The Office, Jay Leno, Chuck, Print Edition, Conan O'Brien, The Tonight Show, Heroes, Kings, Super Bowl, Medium, 3-D, Southland, John Miller
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Last week’s announcement that NBC will be stripping Jay Leno in prime time at 10 p.m. helped lift the network’s late-night franchises to their biggest audiences in almost a year. “The Tonight Show With Jay Leno” wrapped up the week of Dec. 8-12 with a 1.5 rating/6 share among viewers 18-49, reaching...
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Thu, Dec 18 2008
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Filed under: Broadcast, CBS, NBC, Jay Leno, Late Show With David Letterman, TV Ratings, Late Night With Conan O’Brien, The Tonight Show With Jay Leno, The Late, Late Show With Craig Ferguson
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NBC affiliates, which have seen their late local news lead-ins shrink along with the network’s prime-time performance, are going to work to make “The Jay Leno Show” as 10 o’clock-friendly as possible in order to improve the odds that the programming gamble pays off. A working group of affiliate representatives...
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Jay Leno’s “The Tonight Show” is a cash cow in late night. But just how much advertising revenue it will generate in prime time is anyone’s guess, media buyers say. According to TNS Media Intelligence, “The Tonight Show” generates about $926,000 in ad revenue every night for NBC. Spots cost $50,877 for...