The 2008 race for the presidency has been memorable for many reasons, not the least of which is the jaw-dropping effect it has had on the television industry. The campaign brought to media companies a record $750 million in advertising revenue—of which local stations and the broadcast and cable networks...
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The Business of Television
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News
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Sun, Oct 26 2008
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Filed under: Broadcast, Cable, CBS, NBC, Saturday Night Live, MSNBC, Barack Obama, Election, Katie Couric, Print Edition, John McCain, tom brokaw, SNL, Political Ads, Sarah Palin, Keith Olbermann, Chuck Todd, Chris Matthews
CBS News has announced plans for a live Webcast on Election Night, Nov. 4, anchored by Katie Couric. The Webcast, which will run at CBSNews.com and CNET.com, will begin following CBS News’ live broadcast coverage of the election results and will include questions received from online viewers submitted...
A John McCain campaign Web ad that used a clip of CBS News anchor Katie Couric to chastise Democratic candidate Barack Obama has been pulled by YouTube, because of CBS’ copyright complaints. Campaign officials did not immediately return a request for comment, but the YouTube page that had contained the...
CBS News so far is not commenting on the decision by Sen. John McCain’s campaign to use video of “Evening News” anchor Katie Couric to chastise Democratic candidate Barack Obama in a new Web advertisement. The new McCain ad rips Sen. Obama for his use of the “you can put lipstick on a pig” idiom yesterday...