Hank Close, president of ad sales for MTV Networks, is leaving the company at the end of the year. In a memo, MTVN CEO Judy McGrath said it was Mr. Close’s decision to leave when his contract expires. Mr. Close will not be replaced. Instead, the three senior ad sales executives will report directly to...
Mobile video technology firm Transpera has inked deals to deliver cell phone video and dynamic targeted ads on phones for MTV Networks, Discovery Communications, AccuWeather, Travel Channel and Next New Networks. MTV already uses Transpera’s tools for VH1 and for its site Gametrailers.com, with Comedy...
MTV Networks’ high-definition music channel MHD will change its name to Palladia effective Sept. 1. “It’s a bigger, more distinct name for a channel that has grown in size as well as satisfaction among music HD fans,” said Tom Calderone, the executive VP/general manager of VH1 who oversees Palladia....
Cablevision will add new content from MTV Networks to the on-demand offerings available to its digital customers. The new titles, culled from MTV, MTV2, VH1, VH1 Classic and CMT, includes both music videos and original programming such as "From G's to Gents," "Brooke Knows Best"...