The 2008 race for the presidency has been memorable for many reasons, not the least of which is the jaw-dropping effect it has had on the television industry. The campaign brought to media companies a record $750 million in advertising revenue—of which local stations and the broadcast and cable networks...
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Sun, Oct 26 2008
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Filed under: Broadcast, Cable, CBS, NBC, Saturday Night Live, MSNBC, Barack Obama, Election, Katie Couric, Print Edition, John McCain, tom brokaw, SNL, Political Ads, Sarah Palin, Keith Olbermann, Chuck Todd, Chris Matthews
The television turn-out for the vice presidential debate Thursday night between Senator Joe Biden and Governor Sarah Palin totaled 69.9 million viewers, according to national data from Nielsen Media Research. The lone debate between the two contenders was carried live on 11 broadcast and cable networks...
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The Business of Television
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News
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Fri, Oct 3 2008
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Filed under: Broadcast, Cable, ABC, CBS, NBC, MSNBC, Election, CNN, Fox News, Joe Biden, Sarah Palin, Debate
The Biden-Palin vice-presidential debate Thursday night probably drew a bigger audience than last week’s debate between presidential candidates Barack Obama and John McCain, according to preliminary national data from Nielsen Media Research. ABC attracted and held the largest audience of the broadcast...
Alaska governor and vice presidential candidate Sarah Palin’s speech at the Republican National Convention last night drew more than 12.75 million viewers on the three broadcast networks, beating out the audiences that tuned into the Democratic convention last week to watch Sen. Hillary Clinton and Sen...