An estimated 78.58 million people watched prime-time coverage of the historic election on 14 broadcast and cable networks Tuesday night, according to final national averages from Nielsen Media Research. That’s a dramatic increase from the 59.17 million who watched Election Night on 10 networks in 2004...
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Wed, Nov 5 2008
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Filed under: Broadcast, Cable, Fox, ABC, CBS, NBC, MSNBC, BET, Election, CNN, BBC America, Fox News Channel, Telemundo, CNBC, TV Ratings, TVOne, WGN America
I want it to be over, and yet I can’t bear to let it go. No, I’m not talking about Fox’s “’Til Death,” which the network mercifully put on hiatus last week. As much as I enjoy using Brad Garrett’s unwatchable sitcom as a synonym for “crappy television”—and despite the fact that there’s nothing funny...
Call it Barack Obama’s $3.5 million gamble, but as the Obama campaign readies to air a half-hour TV program at 8 p.m. EDT Wednesday on major broadcast and some cable networks, the question is will it actually work? Amidst discussion about how the ad dramatically showcases the media buying advantages...
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Tue, Oct 28 2008
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Filed under: Broadcast, Fox, CBS, NBC, MSNBC, BET, Barack Obama, Election, Univision, TVOne
The 2008 race for the presidency has been memorable for many reasons, not the least of which is the jaw-dropping effect it has had on the television industry. The campaign brought to media companies a record $750 million in advertising revenue—of which local stations and the broadcast and cable networks...
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Sun, Oct 26 2008
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Filed under: Broadcast, Cable, CBS, NBC, Saturday Night Live, MSNBC, Barack Obama, Election, Katie Couric, Print Edition, John McCain, tom brokaw, SNL, Political Ads, Sarah Palin, Keith Olbermann, Chuck Todd, Chris Matthews
An estimated 56.5 million people watched the last of the three debates between Sen. John McCain and Sen. Barack Obama, according to Nielsen Media Research. Wednesday night’s audience is smaller than the 63.2 million who watched the Oct. 7 presidential debate but larger than the 52.4 million TV turnout...
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Thu, Oct 16 2008
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The second of three presidential debates between Sen. Barack Obama and Sen. John McCain on Tuesday night was watched by 63.2 million people tuning in to 11 channels--27 million more people than saw their first debate Sept. 26, according to data from Nielsen Media Research. That’s a reversal from 2004...
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Wed, Oct 8 2008
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The television turn-out for the vice presidential debate Thursday night between Senator Joe Biden and Governor Sarah Palin totaled 69.9 million viewers, according to national data from Nielsen Media Research. The lone debate between the two contenders was carried live on 11 broadcast and cable networks...
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Fri, Oct 3 2008
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Filed under: Broadcast, Cable, ABC, CBS, NBC, MSNBC, Election, CNN, Fox News, Joe Biden, Sarah Palin, Debate