Investment firm Sanford C. Bernstein on Wednesday released a new pessimistic report on media company earnings. “The recent run-up in media stocks suggests investors are looking past the horrid near-term trends to a happier place off in the horizon,” said analyst Michael Nathanson in a report. “However...
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Wed, Apr 8 2009
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Filed under: Broadcast, Cable, Digital, Advertising, CBS, Viacom, Syndication, Research, Earnings, Time Warner, News Corp., Economy, Walt Disney Co.
GroupM, the world’s biggest media buyer, sees a deepening plunge for the U.S. advertising industry with a new, lower, forecast calling for a 4.3% drop in spending in 2009 and another 6.8% in 2010. “Our figures are based on our own proprietary revenue data base across media,” said GroupM chief investment...
Live viewing on television still is the dominant form of video consumption in the United States. A new study conducted by Ball State University’s Center for Media Design and Sequent Partners for the Nielsen-funded Council for Research Excellence, found that 99% of video consumption on televisions, the...
The most engaging shows on cable television last season were HGTV’s “Living With Ed," and TLC’s “Property Ladder,” according to data from Nielsen IAG. Shows from NBC Universal’s Cable Entertainment Networks captured 16 of the top 30 spots on the list, which looked at premiere episodes of series...
Advertising spending across all media fell 1.4% during the first half of 2008, the Nielsen Co. said Thursday. Despite the overall declines compared with the first six months of 2007, some television categories showed growth during the first half, including cable TV, up 8.1%, syndication, up 7.2% and...