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NBC beat ABC and Fox as the most-watched broadcast network in the hour leading up to and including President Barack Obama’s inauguration oath and speech. CNN topped the cable networks during the oath of office. During 11 a.m. and 12:30 p.m. EST Tuesday, NBC drew 11.5 million viewers and scored a 4.0...
Posted to
The Business of Television
by
News
on
Wed, Jan 21 2009
Filed under:
Filed under: Broadcast, Cable, Fox, ABC, CBS, NBC, MSNBC, CNN, TV Ratings, Inauguration
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Going head-to-head on Tuesday night, Fox’s “American Idol” beat out prime-time coverage of the presidential inauguration on ABC, and outranked other networks’ inauguration coverage throughout the night as well. ‘Idol’ scored an 8.9 rating/22 share among adults 18-49 and a 12.1/18 in households, drawing...
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The inauguration of Barack Obama as 44th President of the United States turned out to be more traditional television than a showcase for broadcast technology. That made the story of the day less what the coverage looked like, but how the coverage was consumed. Early data indicated that a record number...