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Ad spending 2009: Even media is buying less media by Company Town

How brutal is the advertising market? Even big media isn't spending as much on big media. Advertising tracker TNS Media Intelligence this morning issued the grim news that ad spending plummeted 14.3% to $60.87 billion during the first six months....
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Big media's new research coalition's mixed message by Company Town

It's not an academic exercise. No, it's a research foundation. It's a competitor to Nielsen. No, it's not a slap at Nielsen at all. Confused? We are too. The conference call detailing the media industry's creation of the Coalition...
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