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Pssst, want to buy a prime-time commercial? Here's the menu. by Company Town

Healthcare costs may be on the rise, but it's getting cheaper to advertise on medical dramas. Every fall, Advertising Age tries to figure out how much a 30-second spot (what civilians call commercials) costs on every broadcast television prime-time...
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Anheuser-Busch taking over 'Saturday Night Live' by Company Town

Maybe if we drink enough the show will actually seem funny. As part of its push for Bud Light Golden Wheat, Anheuser-Busch has cut a deal with NBC Universal to be the exclusive sponsor of this week's "Saturday Night Live,"...

Ad spending 2009: Even media is buying less media by Company Town

How brutal is the advertising market? Even big media isn't spending as much on big media. Advertising tracker TNS Media Intelligence this morning issued the grim news that ad spending plummeted 14.3% to $60.87 billion during the first six months....
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Big media's new research coalition's mixed message by Company Town

It's not an academic exercise. No, it's a research foundation. It's a competitor to Nielsen. No, it's not a slap at Nielsen at all. Confused? We are too. The conference call detailing the media industry's creation of the Coalition...

AMC moves back to Hollywood by Company Town

Start popping the popcorn: AMC Entertainment, the nation's second-largest theater operator, is moving back to Hollywood. The Kansas City, Mo., chain, which operates 307 theaters, said Thursday it will open a new film office in Century City to strengthen...

Networks' big advertising gamble on economic recovery may not pay off by Company Town

As my colleague Meg James reported today, the upfront market where the majority of television commercials for the fall season are sold, is finally winding down. Normally done in a fury over a weekend in May, this year's bad economy...
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Television ad sales winding down, down, down by Company Town

Broadcast television networks typically sell the bulk of their advertising for the coming season in a handful of days in late May and June. But this wasn't a typical year. With the sour economy, declines in consumer spending and sagging...
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IRS has questions about buying ad time (and they're asking us) by Company Town

Who does the Internal Revenue Service call when it wants to know how the television business works? Apparently journalists. Several Los Angeles Times staffers got an e-mail from the IRS asking questions about how commercial time is sold. Maybe they're...
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I got those upfront blues by Company Town

A scathing and hilarious take on what's going on in the ad world set to Don McLean's classic "American Pie." Enjoy! Unless, of course, you are a network executive, in which case it's never too early to hit the martini...
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